First Name *

Last Name

Organization *

What consumer data are you interested in (B2C)? *

The Wild Bird Feeding Institute (WBFI) Research Foundation is seeking a market research company to research the size and reach of the industry - as a member, what data would be most beneficial to your company?

Overall participation and market growth trend of the hobby

Hobbyist motivations for participation in birding feeding

Frequency of purchasing bird feeding goods

Primary buyer and household demographic information

Average of how much hobbyists spend on feed & feeders each year

Barriers to participation in the hobby for prospective or disengaged

Preferred feed packaging sizes

Where consumers choose to purchase bird feed

Retailer/brand loyalty metrics

Please list any other consumer data you are interested if not listed in the question above.

What industry data are you interested in (B2C)?

Average company size in the industry

Industry growth statistics

Data on seed sales in North America

Data on feeder sales in North America

Number of businesses participating

Estimated industry employment numbers

Average industry profit margin

The approximate market size of the industry in dollars

SWOT Analysis of industry

Company Benchmarking (customized comparison for members compared to industry averages)

Expected industry/market growth

Insight on international/global bird feeding market

Please list any other industry data you are interested in if not listed in the question above.

Would your company provide market information for the study? *

WBFI is looking to market size and trends, to help identify the association as an authoritative outdoor hobby and strong industry. To do this, we hope to collect information anonymously and confidentially by a third-party company and distribute it to all members.

Yes

No

Maybe/Unsure

Is there any highly confidential information your company would not provide? *

Is there proprietary information that cannot be shared, even confidentially and anonymously, such as sales or revenue data?

Are you willing to donate to the research fund to pursue this study? *

WBFI members are invoiced a 25% voluntary contribution on their membership dues to help fund research foundation projects. Additional contributions are welcome year round!

Yes

No

Unsure